{"title":"Soft Toys","description":"\u003cp\u003eOur soft toys collection brings together cuddly companions that children love to hug, carry and make into storytelling friends. These toys are created with soft fabrics, safe finishes and friendly designs that encourage imaginative play and emotional comfort. Whether your child is seeking a bedtime buddy, a travel-friend for the car or simply something to snuggle alongside them, this range offers reliable choices suitable from early years upward. Studies show that soft toys support emotional development and comfort through changes and transitions in a child’s life.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThese toys also stand up to everyday family life: they handle hugs, gentle washing and sibling play, meaning they keep up with your little one’s daily rhythm. Browse the full collection to find a soft toy that fits your child’s personality, matches their space and becomes a trusted friend in their world. Choose one today and bring home a cuddle-worthy friend that supports creativity, comfort and joyful play.\u003c\/p\u003e","products":[{"product_id":"numberblocks-one-plush","title":"Numberblocks One Plush","description":"\u003cp\u003eBring the on-screen magic of the Numberblocks® to life for young fans of the award-winning CBeebies TV series with this Numberblocks One plush toy. Made from super-soft plush fabric and with embroidered features, it’s ready for cuddles and snuggles. This plush toy is stuffed with high quality foam to keep its shape, with securely attached limbs, and will be a fun, cuddly companion for years to come.\u003c\/p\u003e","brand":"LEARNING RESOURCE","offers":[{"title":"Default Title","offer_id":49873984979260,"sku":"290 HM94553-UK","price":10.71,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/Numberblocks_One_Plush.jpg?v=1722673811"},{"product_id":"numberblocks-one-and-two-playful-pals-plush","title":"Numberblocks One And Two Playful Pals Plush","description":"\u003cp\u003eBring the on-screen magic of the Numberblocks® to life for young fans of the award-winning CBeebies TV series with the Numberblocks One and Two Playful Pals plush toys. Made from super-soft plush fabric and with embroidered features, they’re ready for cuddles and snuggles. These plush toys are stuffed with high quality foam to keep their shape, with securely attached limbs, and will be fun, cuddly companions for years to come.\u003c\/p\u003e","brand":"LEARNING RESOURCE","offers":[{"title":"Default Title","offer_id":49874294505788,"sku":"290 HM94554-UK","price":23.46,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/Numberblocks_One_And_Two_Playful_Pals_Plush.jpg?v=1722673763"},{"product_id":"numberblocks-three-and-four-playful-pals","title":"Numberblocks Three and Four Playful Pals","description":"\u003cp\u003eThese Numberblocks® Playful Pals are ready for play adventures in Numberland! Young fans of the TV series will love hugging and cuddling Numberblocks Three and Numberblocks Four Playful Pals and taking them on lots of imaginative play adventures. Thanks to their hook and loop fastenings, these two fun friends hold hands, and their huggable size make them perfect for naptime snuggles.\u003c\/p\u003e","brand":"LEARNING RESOURCE","offers":[{"title":"Default Title","offer_id":49874298634556,"sku":"290 HM94555-UK","price":31.62,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/Numberblocks_Three_and_Four_Playful_Pals.jpg?v=1722675851"},{"product_id":"am-baby-gorilla-chiki","title":"Animagic AM Baby Gorilla Chiki","description":"\u003cp\u003eIt's your very own baby gorilla. Chiki is The cute, cuddly chimp that just wants to be loved! Chiki loves hugs and cuddles. With over 40+ different sounds and movements. Rock Chiki to sleep and watch Chki really blink. Chiki is the perfect baby monkey. Requires 3 x AAA batteries (Not Included). For ages 3 years and up.\u003c\/p\u003e\n\u003ch3\u003ePACK QUANTITY:\u003c\/h3\u003e\n\u003cp\u003ePack Contains:6\u003c\/p\u003e","brand":"Animagic","offers":[{"title":"Default Title","offer_id":49896741241148,"sku":"926403.106","price":20.39,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/1_png_991775bd-8f39-4c4a-8fbb-56ba263af337.jpg?v=1723112781"},{"product_id":"fisher-price-2-in-1-rockin-tummy-time-otter","title":"Fisher Price 2 in 1 Rockin' Tummy Time Otter","description":"\u003cp\u003e\u003cspan\u003eThe “otter-ly” adorable 2-in-1 Rockin' Tummy Time Otter plush sensory toy from Fisher-Price grows with your baby from tummy time to sit at play. The otter comes with a soft book that features high contrast colours plus a self-discovery mirror and crinkle panel to stimulate baby’s developing senses. During tummy time, position the book’s mirror on the otter’s back for baby to see themselves. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhen your baby begins to sit up, the otter transitions to become a fun roly-poly toy that rocks back and forth and makes a fun jingle when baby bats play. Both the book and otter are perfect size for on the go fun too!\u003c\/span\u003e\u003c\/p\u003e","brand":"Fisher Price","offers":[{"title":"Default Title","offer_id":54876860580216,"sku":"900 HXG96","price":23.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/Picture1_491faf05-558c-4871-b2f2-7e9cba9ed582.jpg?v=1735919868"},{"product_id":"bloomingville-mini-henny-soft-toy-brown-cotton","title":"Bloomingville Mini Henny Soft toy - Brown Cotton","description":"\u003cp\u003eThe Henny Soft Toy by Bloomingville MINI is a soft and cozy pouf that serves as both an extra seat and a fun play animal in the children’s room. With its cute shape and comfortable filling, it creates a warm and playful atmosphere, inviting coziness and fun.\u003cbr\u003e\u003c\/p\u003e","brand":"Bloomingville","offers":[{"title":"Default Title","offer_id":54969844695416,"sku":"82062596","price":76.4,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/82062596.jpg?v=1741615620"},{"product_id":"furreal-coco-the-tumbling-panda","title":"FurReal Coco The Tumbling Panda","description":"\u003cp\u003eWhat’s black and white and rolls all over? It’s furReal Coco the Tumbling Panda interactive plush toy! This super-soft plush pal has a zest for life, and comes ready to play. With over 60 different sound-and-motion combinations, this 10.5-inch animated plushie is always up for a tickle game, a snack, and a good tumble.\u003c\/p\u003e\n\u003cp\u003eTo begin play, slide the switch from TRY ME mode to ON. Tickle her right foot to activate giggles and wiggles. Keep it up to see Coco roll on her back with laughter. Pet her head to see her sit up – all on her own. Press the sensor on Coco’s head to see a couple of practice rolls. Double-tap her head to see an amazing 5-roll combination. All that tumbling makes a panda hungry.\u003c\/p\u003e\n\u003cp\u003ePlace Coco’s toy bottle in her mouth to hear her drink. Lift the bamboo shoot she’s holding toward her mouth to hear snacking sounds. Then, press and hold the sensor on her head. Coco will cuddle and fall asleep in a kid’s arms. For more animal fun, collect additional furReal plush pet toys. Each sold separately. Requires 4 x AA batteries (included). This adorable, animated kids toy makes a “panda-tastic” surprise for animal lovers ages 4 years and up.\u003c\/p\u003e","brand":"Furreal Friends","offers":[{"title":"Default Title","offer_id":55286464708984,"sku":"648 28166","price":71.39,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/648_28166__1__WebOptimised.jpg?v=1759487281"},{"product_id":"furreal-walk-a-lots-french-bulldog","title":"FurReal Walk-A-Lots French Bulldog","description":"\u003cp\u003eWhile walking furReal Walk-A-Lots French Bulldog, just look at others and say, “This is how we stroll!” This gray and white pooch is not only adorable, but also interactive and ready for a walk. Click the included leash onto the puppy’s collar.\u003c\/p\u003e\n\u003cp\u003eThen, with a gentle push motion, take her for a walk around the house. Her bouncy walk and wobbly head move just like a real pet. This 8-inch-tall kids’ toy makes puppy barks and cute sound effects as she travels.\u003c\/p\u003e\n\u003cp\u003eAfter the walk, kids can cuddle, pet, and nurture their puppy. furReal Walk-A-Lots make sweet additions to any kid’s collection of stuffed animals and other furReal pets (each sold separately). Requires 2 x AAA batteries (included). This Frenchie makes a great birthday gift, holiday present, and anytime surprise for kids ages 4 years and up.\u003c\/p\u003e","brand":"Furreal Friends","offers":[{"title":"Default Title","offer_id":55286470902136,"sku":"648 28161","price":25.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/648_28161__3__WebOptimised.jpg?v=1761653944"},{"product_id":"palm-pals-5-gruffalo-mouse","title":"Palm Pals 5\" Gruffalo Mouse","description":"\u003cp\u003eThe Mouse 6\" plush is inspired by the children's book by Julia Donaldson - The Gruffalo, illustrated by Alex Scheffler. Made from fine plush materials, now you can have your very own soft and cuddly Gruffalo Buddie to love and take everywhere with you\u003c\/p\u003e","brand":"The Gruffalo","offers":[{"title":"Default Title","offer_id":55286718038392,"sku":"541 61616","price":13.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/541_61616_1.jpg?v=1759593660"},{"product_id":"gruffalo-buddies-6","title":"Gruffalo Buddies 6\"","description":"\u003cp\u003eFrom the best-selling children's picture book The Gruffalo by author Julia Donaldson and illustrator Alex Scheffler, we bring you The Gruffalo Buddies Soft Toy character. With over 24 million books sold worldwide, The Gruffalo was first published in 1999 and continues to be a family favourite, with its story being made into an animation which can be seen on BBC One.\u003c\/p\u003e\n\u003cp\u003eThe Gruffalo Buddies Soft Toy has a super soft plush material body, with felt accent materials for his tusks, teeth and fingers. With his trademark green wart, purple spikes, hanging tongue and orange eyes, you will surely be saying “Oh help! Oh No! It’s a Gruffalo” soon. This is 100% official merchandise.\u003c\/p\u003e","brand":"The Gruffalo","offers":[{"title":"Default Title","offer_id":55286742155640,"sku":"541 60347","price":13.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/541_60347___6__WebOptimised.jpg?v=1759593475"},{"product_id":"gruffalos-child-7","title":"Gruffalo's Child 7\"","description":"\u003cp\u003eThe Gruffalo's Child Soft Toy is inspired from the award-winning writer Julia Donaldson creator of The Gruffalo with illustrator Axel Scheffler.  They have created The Gruffalo's child exciting story and book collection.\u003c\/p\u003e\n\u003cp\u003eThe Gruffalo's Child Soft Toy is a gorgeous character measuring at 18 cm. She comes with her favourite felt Stick Man in her hand. Made from fine plush materials, now you can have your very own soft and cuddly The Gruffalo's Child to love and take everywhere with you.\u003c\/p\u003e","brand":"The Gruffalo","offers":[{"title":"Default Title","offer_id":55286749757816,"sku":"541 12967","price":18.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/541_12967_WebOptimised.jpg?v=1759593408"},{"product_id":"gruffalo-mouse-9","title":"Gruffalo Mouse 9\"","description":"\u003cp\u003eThis 9\" Mouse is inspired by hugely popular Gruffalo books written by Julia Donaldson and illustrated by Axel Scheffler. 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For even more purr-ific playtime adventures, look for the Fin-tastic MerCat plush with her flapping mermaid tail, to make sure that the fun never ends.\u003c\/p\u003e\n\u003cp\u003eGabby’s Dollhouse toys for girls and boys are gifts for kids who enjoy building pretend-play doll’s house worlds. Make their entry into doll’s house play memorable with lovable toy figures, doll’s house accessories and doll’s house furniture to collect and configure. Build your world with house kit essentials, like a play kitchen or a music room, and tons of items to collect, like an awesome cruise ship toy and a mermaid-themed pool. The all-new Party Room Playset includes a doll’s house attic with an indoor skate park and super-cute doll’s house balconies with mini fidget toys that provide satisfying sensory play and work seamlessly with both versions of the doll’s house.\u003c\/p\u003e","brand":"Gabbys Dollhouse","offers":[{"title":"Default Title","offer_id":55291884831096,"sku":"231 6071765","price":13.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/231_6071765__6__WebOptimised.jpg?v=1759588569"},{"product_id":"warner-brothers-hp-18in-sleeping-gryffindor-lion","title":"Warner Brothers HP 18in Sleeping Gryffindor Lion","description":"\u003cp\u003eSnuggle up with the Gryffindor Lion Sleeping Plush, your perfect cuddle buddy! This giant 18-inch plush, made from ultra-soft material, is ideal for cozying up after a day of adventures. Officially licensed by Warner Brothers, this enchanting Harry Potter treasure from Jazwares is suitable for ages two and up.\u003c\/p\u003e\n\u003cp\u003eBring a touch of whimsy to nap time as the Gryffindor Lion takes you on a dreamy adventure! Perfect for fans of all ages looking to add a magical charm to their collection!\u003c\/p\u003e","brand":"Harry Potter","offers":[{"title":"Default Title","offer_id":55295171363192,"sku":"888 WRBR0005","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/888_WRBR0005__1__WebOptimised.jpg?v=1759594268"},{"product_id":"squishmallows-10in-harry-potter-in-sweater","title":"Squishmallows - 10in Harry Potter in Sweater","description":"\u003cp\u003eBring home the magic of Hogwarts with the Squishmallows 10-Inch Harry Potter in Sweater! This ultra-soft and huggable plush features Harry dressed in his cozy Gryffindor-inspired sweater, complete with his iconic glasses and lightning bolt scar.\u003c\/p\u003e\n\u003cp\u003ePerfect for snuggling, collecting, or displaying, this Squishmallow combines the enchanting world of Harry Potter with the irresistibly soft comfort Squishmallows are known for. Whether for playtime, bedtime, or a magical gift, Harry makes the perfect companion for witches, wizards, and Muggles alike.\u003c\/p\u003e","brand":"Harry Potter","offers":[{"title":"Default Title","offer_id":55295171527032,"sku":"888 SQWB00496","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/888_SQWB00496__2.jpg?v=1759594227"},{"product_id":"jurassic-park-dilophosaurus-tubbz-plush","title":"Jurassic Park - Dilophosaurus - Tubbz Plush","description":"\u003cp\u003eThe most striking of dinosaurs, Dilophosaurus looks ‘roar-some a TUBBZ Plushie. 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So you can be yourself again, And continue with your day.\u003c\/p\u003e","brand":"Mood Bears","offers":[{"title":"Default Title","offer_id":55344727523704,"sku":"279 E73809","price":11.21,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/279_E73809__1__WebOptimised.jpg?v=1761908867"},{"product_id":"mood-bears-mini-love","title":"Mood Bears Mini Love","description":"\u003cp\u003eThe Mood Bears Mini Love Bear is a pocket-sized plush designed to spread love and comfort wherever you go. With its soft, cuddly design and heart-filled details, this adorable bear makes the perfect companion for expressing care, kindness, and affection. 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In 1933, Mary Meyer started sewing unique companions for her children and neighbors. To this day, here in the hills of Vermont, Mary's grandchildren and great-grandchildren continue that same tradition of building care and comfort into everything they create.\u003c\/p\u003e\n\u003cp\u003eWhether it's picking out the perfect gift for a loved one, receiving a toy friend that will become a best buddy, or cuddling up with and enjoying the luxurious, premium fabrics of our soft toys, when it comes to Mary Meyer, it's love you can feel.\u003c\/p\u003e","brand":"Mary Meyer","offers":[{"title":"Default Title","offer_id":55345918837112,"sku":"541 42730M","price":20.39,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/1531\/6162\/files\/541_42730M__1__WebOptimised.jpg?v=1762242309"}],"url":"https:\/\/baby-fair.co.uk\/collections\/soft-toys.oembed?page=13","provider":"Babyfair Ltd","version":"1.0","type":"link"}